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Vidium Spotlight #1: Amy Fallon Rowing The Atlantic For Last Oarders
https://www.gofundme.com/f/last-oarders-2025
May 13, 2025
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The CarbonSight Score: A New Standard for Measuring Video Advertising Success
Traditional video advertising metrics like impressions and reach fail to tell the full story.
March 11, 2025
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Shoppable Video: The Future of Performance-Driven Advertising
Video has always been a powerful storytelling medium, but its ability to drive direct conversions has historically been limited
March 11, 2025
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Why Attention Data is the Missing Piece in Video Advertising
In today’s digital landscape, consumers are bombarded with thousands of ads daily.
March 11, 2025
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The Hidden Cost of Video Advertising: How CarbonSight Reduces Waste & Boosts Efficiency
Few advertisers consider the carbon footprint of their campaigns, yet digital advertising—especially video—is a major contributor to emissions.
March 11, 2025
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Cutting Through the Noise: How Vidium OptimisesVideo for Maximum Impact
With consumers exposed to thousands of ads daily, cutting through the noise is a major challenge.
March 11, 2025
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